As all good things come to an end so does my masters course after one year. I know that winter is not the usual time for a course to be...

As I have previously mentioned in one of my posts on the history of PR, Edward Bernays is the most significant name when it comes to...

There is no question about McDonald's being the leading successful fast-food restaurant spread around the world, constantly present...

Public relations is a profession that greatly depends on strategical planning and patient approach while handling certain activities, and...

One of the currently most present obstacles that the PR industry is facing has to be measurement. By measurement, I consider all the data...

Another year another research in the field of digital public relations conducted and carried out by Ginger Comms, more specifically...

Every year there is a special excitement building in the time of the upcoming Christmas holidays around the best advertisements released...

Evaluating organizations by their profits, incomes and business effectiveness with customer loyalty is just an outside view - rather...

Blogging is not as easy as maybe one would think, but when you are pushed in the right direction by the right people, it may gradually...